Google Analytics Individual Certification Exam Answers 2020 (Updated)
You can find Certification Exam here
In order to prepare for your Google Analytics Individual Qualification Exam (IQE), there are a few things you will need to do. These include reviewing the material for your test, setting a schedule, and knowing what to expect when you arrive.
To start, review the materials for your exam. As with most exams, the first question on the Google Analytics Individual Qualification Exam is “What is your favorite color?”
Once you’ve read through your choices, you’ll need to set a schedule for yourself. You will be given a week or two to study for the Google Analytics Individual Qualification Exam, so you should try to make sure that you don’t lose sleep over it.
You’ll also want to prepare yourself mentally for the exam. Some things you can do include:
One of the best ways to prepare mentally for the test day is to read through all of the material and familiarize yourself with the basics of the system. This is especially important if you’ve never taken an exam before.
As mentioned, some of the basics of the Google Analytics Individual Qualification Exam are being able to generate reports for each of your websites. However, you’ll want to familiarize yourself with this as well.
If you know the basics of Google Analytics, you should be able to take the Google Analytics Individual Qualification Exam without a problem. After you’ve done that, you’ll need to look into preparing yourself mentally and physically for the test.
In preparing for the test, it’s important to remember that you need to expect the unexpected. This means that you’d get overly excited about the first things you see during the testing process.
Instead, try to go through a wide array of topics and problems in order to prepare yourself for the test. That way, you can take the test without having too much anxiety over it.
As with all things related to the Google Analytics Individual Qualification Exam, it’s good to remember that when you take it, you are competing against others who are also taking the exam. Remember that everyone who takes the exam has a fair shot of winning.
Keep in mind that the main goal of taking the Google Analytics Individual Qualification Exam is to be able to become an employee of Google. Having a solid understanding of the system will help you do just that.
GOOGLE ANALYTICS EXAM QUESTIONS AND ANSWERS
- Sharing a Custom Report will share the report configuration and data included in the report.
- What campaign parameter is not available by default in Google Analytics ?
- When does the tracking code send an event hit to Google Analytics?
- Which reports require the activation of Advertising Features?
- If a web page visitor clears the Analytics cookie from their browser, what will occur?
- Sampling is applied to reports before segmentation.
- To increase the speed at which Google Analytics compiles reports, what action could be taken?
- What model represents the hierarchical structure of a Google Analytics account?
- What is the “Bounce Rate” in Google Analytics?
- Which metric reports on how often a channel contributes to a conversion prior to last-click attribution?
- What feature is required to collect the number of comments users posted to a web page?
- What is a “dimension” in Google Analytics?
- If a Destination Goal is created for a newsletter sign-up and a user completes the newsletter sign-up three times in three separate sessions, how many Goal conversions will Google Analytics count?
- Using a standard Google Analytics configuration, which characteristics cannot be used to create a custom segment?
- What data does Google Analytics prohibit collecting?
- The default session timeout duration in Google Analytics is how many minutes?
- What report compares metrics based on user acquisition date over a series of weeks?
- What scope applies to Custom Metrics?
- What filter would only include data from a campaign titled “Back to School” in Campaign reports?
- What campaigns require manual tags on destination URLs for tracking?
- When does the Analytics tracking code send a pageview hit to Google Analytics?
- Which user characteristic may NOT be used to change keyword bids in Google Ads?:
- Which default traffic source dimensions does Google Analytics report for each website visitor?
- What criteria cannot be used to create a Custom Segment?
- What is a “metric” in Google Analytics?
- What feature is required to track customer search terms on a website?
- What type of Custom Report shows a static sortable table with rows of data?
- In Multi-Channel Funnel Reports, what channel would not be credited with a conversion?
- Which reports indicate how website referrals, organic search, and ad campaigns assisted in conversions?
- What feature can join offline business systems data with online data collected by Google Analytics?
- What is not a filter setting for data in views?
- What channel is not included in the default Channels report?
- To recognize users across different devices, what is required for User ID?
- Segments will not allow you to do what?
- Where should the Analytics tracking code be placed in the HTML of a webpage for data collection?
- What would prevent data from appearing in a Custom Report?
- Google Analytics cannot collect data from which systems by default?
- What report indicates the last page users viewed before leaving a website?
- When does a default Analytics session expire?
- What does assigning a value to a Google Analytics Goal enable?
- If the Google Merchandise Store sets up a URL goal of “/ordercomplete” and a Match Type of “Begins with”, which of the following pages on www.googlemerchandisestore.com will NOT count as a goal?
- What asset is used to build a remarketing list?
- When linking a Google Ads account to Google Analytics, what is not possible?
- A new Custom Channel Group may be applied retroactively to organize data that has been previously collected.
- What report shows a visual representation of user interactions on a website?
- What criteria could not be used to create a Dynamic Remarketing audience?
- What report provides data on how specific sections of a website performed?
- What is not a benefit of using segments to analyze data?
- Within how many days can a deleted view be restored?
- What report shows which types of mobile devices visited a website?
- Views can include website data collected before the view was created.
- What cannot be collected by the default Analytics tracking code?
- How would a view filter be configured to include only users from Brazil and Argentina?
- To view accurate data in a Custom Report, what action should be avoided?
- What report shows users who initiated sessions over 1-day, 7-day, 14-day, and 30-day periods?
- What report shows the percent of site traffic that visited previously?
- For autotagging, what parameter does Google Ads include in the destination URL?
- Once filters have been applied, what is the option to recover filtered data?
- What report shows the percentage of traffic that previously visited a website?
- View filters may be applied retroactively to any data that has been processed.
- What is not a benefit of Google Analytics Remarketing?
- If a user visits a web page with an embedded video, leaves without clicking on anything, and the session times out, how will Google Analytics report the session?
- What is not considered a “source” in Google Analytics by default?
- What report shows which web pages get the most traffic and highest engagement?
- When will Google Analytics be unable to identify sessions from the same user by default?
- What is a “secondary dimension” in Google Analytics?
- What feature would be used to collect how many times users downloaded a product catalog?
- When the same default tracking code is installed on pages with different domains, what will result?
- To track users and sessions across multiple domains, what first must be set up?
- What scope would be set for a Custom Dimension that reports membership status for a customer rewards program?
- What report identifies browsers that may have had problems with a website?
- Which Goals are available in Google Analytics?
- Which assets cannot be shared in the Solutions Gallery?
- What scope levels available for dimensions and metrics?
- If a user watches a video with event tracking three times in a single session, Analytics will count how many Unique Events?
- Filters cannot perform what action on collected data?
- Which three campaign parameters are recommended to manually track campaigns?
- What is used to create Smart Goals?
- In Custom Reports, what must metrics and dimensions share in order to report accurately?
- What data is Google Analytics Goals unable to track?
- What Remarketing audiences cannot be defined by default?
- Which parameters can be included with an event hit for reporting?
- What report indicates where users start or exit the conversion funnel?
- Auto-tagging is used to collect data from what kind of traffic?
- View filters are applied in what order?
- What data table display compares report metrics to the website average?
- What feature must be enabled to use Multi-Channel Funnels?
- Custom Dimensions can be used as what?
- In views that don’t have data import enabled, Custom Dimensions values may be viewed for dates before the Custom Dimension was created.
- Which reports indicate how traffic arrived at a website?
- What metric-dimension combination is not valid?
- What is the set of rules that determines how sales and conversions get credited based on touch-points in the conversion path?
- What is not considered a default “medium” in Google Analytics?
- What feature is required to send data from a web-connected device (like a point-of-sale system) to Google Analytics?
- What report indicates the pages of a website where users first arrived?
- In Multi-Channel Funnel Reports, how are default conversions credited?
- To recognize users across different devices, what feature must be enabled?
- Which kinds of hits does Google Analytics track?
- What feature collects company-specific data such as Member Status?