Category: Scaled Partner Management Exam

A publisher has a text-only leaderboard on top of a page, and a text-only small square ad slot within the content of that page. The small square ad slot has a higher a CTR, but the leaderboard has high CPCs. Is there anything the publisher can do to try and increase their earnings? Select all that apply.

A publisher has a text-only leaderboard on top of a page, and a text-only small square ad slot within the content of that page. The small square ad slot has a higher a CTR, but the leaderboard has high CPCs. Is there anything the publisher can do to try and increase their earnings? Select all that apply.

Which Standard Instream ad position might be compared to a commercial, meaning the ad will show at some point between when the feature video starts playing and before it ends?

Which Standard Instream ad position might be compared to a commercial, meaning the ad will show at some point between when the feature video starts playing and before it ends?

When using dynamic allocation, Ad Manager selects the best line item that can serve to the impression by comparing their CPCs (cost-per-click).

When using dynamic allocation, Ad Manager selects the best line item that can serve to the impression by comparing their CPCs (cost-per-click).