Your friend is starting a company and wants to identify the job their product will do for people. What advice would you give them?
Category: Inbound Certification
How is your product’s “job to be done” tied to your customer’s personal identity?
Fill in the blank: _________ of consumers have discontinued communications with a company because of irrelevant promotions or messages.
What might your customer service team use the buyer’s journey for?
Fill in the blank: _________ of customers will never do business with a company again after one negative experience.
Which of the following is NOT true about a flywheel?
True or false? It’s a best practice to gate and deliver the majority of your content over live chat.
In the engage stage what do you collect from an individual?
Fill in the blank: During the attract stage of the inbound methodology, an inbound business focuses on __________________. (Choose all that apply.)
Why is it important to make sure the people buying your product are happy?