What is the most important factor to consider when evaluating viewability and ad position performance?
Category: Bid Manager Optimization Assessment
What’s a possible way to optimize toward a $10 cost per action (CPA) goal if your current CPA is $50?
How can the pacing metrics help you to optimize remarketing line items?
What’s a promising way to increase your remarketing list’s potential impressions?
Why would you use fixed manual bidding for a line item instead of leaving it to automated algorithmic bidding?
Manual optimizations to which components typically provide the greatest impact?
Why is defining a primary goal the first step of optimizing your online advertising campaign?
Paul wants to make sure his ads reach users who visit a popular delivery app. Which dimension will he choose when setting up his bid multipliers?
What’s the best way to optimize for creatives with high click rates?
Why would you look at an impression lost chart when making quick optimizations?